Has Bank of America Finally Seen The Light?
CHARLOTTE, N.C.–(BUSINESS WIRE)–Apr. 18, 2012– Bank of America today announced the launch of an unprecedented campaign to reach out to the American public for guidelines on how banking should happen. The campaign, Your Bank of America (www.yourbofa.com), leverages the American public’s disaffection with today’s banking practices into a full suite of real banking solutions.
“We may not have all the answers, but we’re confident that those answers exist,” said Brian Moynihan, Chief Executive Officer of Bank of America. “We want to make sure the American people are well positioned to assert control and implement changes in the direction of banking, in the eventuality that such control becomes feasible.”
The site is full of opportunities for you to engage and give a piece of your mind to American banking. I highly recommend a visit, but be warned: the actual BoA (you know, the one that’s still kicking grannies to the curb) is not happy about this, and is attempting to squash the project by claiming it is a fraudulent web site. Which is ironic in a way. But sorry, BoA — YourBofA.org is not a forgery — it’s just brilliant, bitter parody.
At any rate, what this means for you is that when you attempt to click through to the site, you may encounter one of these: